The Brand Standards house the official policies and procedures for all materials that represent the University to external audiences. Consistent use of the Brand Standards by all departments helps to strengthen the University's image, positioning and name recognition.

MSJ Ambassador Materials

Let's take Mount St. Joseph University To New Heights and Light the Way for Greater Cincinnati. Bringing the Mount’s story to life is more than an elevator pitch; it’s how we connect and become a part of another’s story—helping them to Climb Higher and Light the Way for others. These materials were crafted to provide a guide and worksheets to help each member of the Mount Community become an ambassador for the University.

Title Description File type

A Field Guide to the Mount's Brand Message and How to Effectively Tell Our Story

.pdf

Use this worksheet to help you craft a narrative for potential students. For the best experience consider practicing with a friend, family member, or co-worker. 

.pdf

Using the Ambassador Essentials Field Guide and this practice worksheet, craft a narrative for "Healthcare Hannah," a prospective junior who always wanted to be a nurse.

.pdf

2022 Recruitment Materials

Note, all undergraduate brochures have been updated for the 2022-23 Academic Year. Graduate brochures are updated on a rolling basis, and the most-current versions have been included. 

Title Description File type

Three digital flyer templates designed with the Climb Higher visual theme. Includes image files and word templates.

.zip
.pdf
.pdf
.pdf
.zip
.zip
.zip
.zip
.zip
.zip
.zip

Designer slides that can be used to create a more exciting presentation geared towards prospective students. Includes recommended type and image placement.

.pptx

MSJ Brand Standards

Building & maintaining a strong brand for Mount St. Joseph University begins with each of us. Please use the tools below to help consistently tell the Mount's story.

 

Our visual brand standards include logos, colors, and typography, and our writing style guide provides you with best practices when telling our story. Please download a copy of each to keep on-hand for your reference.

Title Description File type

Updated July 2022

The Mount St. Joseph University Brand Icon Standards were created to promote consistency and professionalism across all university communications (print and digital, external and internal). This guide is maintained by the Division of Marketing & Communications.

.pdf

Revised February, 2022

The Mount St. Joseph University Style Guide was created to promote consistency and professionalism across all university communications (print and digital, external and internal). As a general best practice, this guide follows the standards put forth in The Associated Press Stylebook, though there are also usage rules unique to the Mount. The style guide is maintained by the Division of Marketing & Communications and is updated regularly.

.docx

MSJ Signatures

Signatures for your @msj.edu email.

The link below describes how to set up your email signature with a video created by marketing. If you have any questions while creating your signature, please contact the Help Desk at 513-244-4357. http://youtu.be/WXg3AmqRjYo

Title Description File type

New for 2022: options for "Light the Way," MSJ Athletics, School of Arts & Humanities, School of Behavioral & Natural Sciences, School of Business, School of Education, and School of Health Sciences!

.docx

MSJ Digital Letterhead

MSJ Powerpoint Templates

Title Description File type

A white theme with navy accents.

.zip

A navy theme with gold accents.

.zip

A navy intro with white slides featuring gold accents.

.zip

A navy intro with white slides featuring a small navy band & MSJ Crest.

.zip

Uses Climb Higher graphic and visuals.

.zip
.pptx
.pptx
.pptx
.pptx
.pptx
.pptx
.pptx

Social Media Templates

Title Description File type

Includes 8 unique templates. Best used for Facebook and Instagram posts.

.zip
.pdf

Includes 8 unique templates. Best used for LinkedIn and Twitter posts.

.zip
.zip

MSJ Better Poster Templates

The Creative Services team has created a set of templates with the company "Better Poster," to provide clean, branded poster templates to the Mount Community. Please download a copy of the FAQ for tips on how to enhance your poster.

Title Description File type

Please download this as a reference file for your Better Poster templates.

.pptx

For posters with heavy type content, includes a thin, MSJ themed photo along the top of the poster.

.pptx

For posters with heavy type content, includes a thin, MSJ themed photo along the top of the poster.

.pptx

For posters with heavy type content, includes branded MSJ colors but no photos.

.pptx

For posters with moderate type content, includes a central background photo of the quad at sunset.

.pptx

For posters with heavy type content, features colors & graphics from the current "Climb Higher" campaign.

.pptx

For posters with moderate type content, includes a central background photo of the MSJ Quad at mid-day.

.pptx

Zoom Backgrounds

MSJ-themed Zoom backgrounds.

Title Description File type

Includes 24 MSJ-themed Backgrounds featuring:

  • University Logos
  • Athletics Logos
  • Academic School Logos
  • Photos of iconic campus locations
.zip

Name Badges & Stationery

Name Badges
Request form for: Name Badges

 

Stationery
University Stationery can now be ordered from https://store.arnoldprinting.com/msj
A "how-to" guide can be downloaded below. Departments are responsible for all stationery orders. The orderer will be invoiced directly.

Note: Athletics Stationery is not yet included in this system. Please submit a Creative Services Request for any Athletics stationery needs.

Title Description File type
.docx

Photography

The Creative Services team of the Division of Marketing & Communications oversees photography for the University. More details are provided in the Photography Standards PDF below. For questions, email creative.services@msj.edu
 
Title Description File type
.pdf

This form allows the photographer or other entity who owns the rights and title to the photo to grant the use of the photograph to the Mount.

.docx
.pdf

This is a poster created to provide notice to guests at any event that is being recorded and photographed. In addition to making the following announcement at University sport and alumni events, it is recommended to post this notice at all practical places located at such events. 

-- 

Announcement to be read pre-game and twice more during each event: 

Mount St. Joseph University is photographing and or recording this event. By attending you understand and agree that the University may use video, audio, photographs or other recording of you from this event for advertising, trade, or other business uses in any medium or technology now known or later developed. 

You waive the right to inspect or approve any video, audio, photographs or other recording that may be used now or in the future.

You waive the right to any compensation associated with any use of video, audio, photographs, or other recording; and understand that the University is under no obligation to use any video, audio, photograph, or other recording.

By attending you release the University; its owners, affiliates, officers, directors, employees, agents, subcontractors, and any other authorized person or entity; from any claims arising from use of any video, audio, photograph, or other recording.

 

Thank you.

 

.pdf

Campus Map & Directions

Title Description File type

Revised Fall 2022

.pdf

Apparel

Athletic apparel and NCAA Division III apparel guidelines below.
 
To order Lands' End items with the University logo embroidered, please follow the instructions below.